Meet Benjamina

wedding florist arranging flowers at a table with various flower arrangements and tools.

Hello, I’m Benjamina, founder and creative director of Indeco Flowers, a floral design studio rooted in the heart of Kent - the Garden of England.

My journey into floristry began with interiors. After graduating in Interior Design, I became increasingly drawn to the way flowers could change the feeling of a room - bringing softness movement, colour and life into a space in a way few other elements could. That fascination eventually became Indeco Flowers.

Inspired by the changing seasons, beautiful gardens and the natural, slightly imperfect way flowers grow, my style is refined but never rigid. I love abundance, movement and texture, balanced with a strong sense of composition.

Today, I lead a small, dedicated team, creating flowers for celebrations ranging from intimate family gatherings to large-scale weddings and events.

Behind Indeco Flowers

Indeco Flowers is brought to life by a small, dedicated team who share a love of beautiful flowers, thoughtful design and exceptional attention to detail. Together, we create each celebration with with care - from the first preparations in the studio to the final flower placed on site.

A team of florists posing in an outdoor wedding or event setting with floral arrangements and a historic Chiswick building in the background.

Our approach

Every celebration begins with you

We take time to understand not only how you would like your flowers to look, but how you want the entire celebration to feel. The venue, season, architecture, tablescape and surrounding landscape all become part of the creative process.

From bridal flowers and intimate tablescapes to statement staircases, ceremony designs and immersive installations, each element is considered as part of one cohesive visual story.

By taking on a limited number of weddings each year, we are able to give every celebration the time, creativity and attention it deserves. Our work is bespoke by nature - we don't recreate the same designs from one wedding to another. Instead, we respond to each setting and each couple individually, allowing the flowers to feel personal, intentional and entirely at home in their surroundings.

Let’s create something beautiful

If you're planning a wedding or event and feel connected to our work, we'd love to hear about your celebration.